AI Website Personalization.
A version for every visitor.
Personyze reads your site and finds the kinds of people who visit it, and its AI writes a version of your pages’ key parts for each of them, in your own voice. You approve every version before it goes live; each visitor sees the one written for their segment, measured against your own page.
Not sure where to start? See personalization ideas for your site
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Your site, rewritten for each audience.
No rebuild. Personyze reads the site you have, writes a version for each audience, and measures every one against your own page.
Your site
Outerwear for real wintersPersonyze reads your pages and finds the parts worth changing.
Visitors and data
It finds the kinds of people who visit, and knows each one, with Personyze targeting.
A version for each segment
In your own voice; your banned words are never used.
You approve
Approve, edit or write it again. Nothing goes live until you publish.
Each visitor sees theirs
Every visit gets its segment’s version. No match? They see your own page.
Measured against your page
Your page keeps 5–50% of visits, as in an A/B test, so every result is real.
Winners stay
Losers retire, and new versions are written.
Let AI write it, or set it yourself.
Personyze’s AI can find the kinds of people who visit and write a version of your page for each, for you to approve. Or you set the rules and the changes. Either way, each visitor sees the version meant for them.
Wool scarf$45
Merino crew$120See what works. Keep improving it.
Read every campaign’s results audience by audience. Test a version against your own page when you want to, and let Auto-optimize send more visits to what converts.
Who’s winning
Then improved
Auto-optimizeMore you can do with every visitor.
Email, push and your app, recommendations, AI that answers and sells, and reports on what each one earned: the rest of Personyze.
Know and target
- 360° visitor profileOne live profile per visitor, from every signal you have.
- Behavioral targetingAudiences from what people do: pages, searches, carts.
- Customer segmentationDescribe who, and see how many match before you commit.
- Audience DiscoveryPlain-words rules for who converts far more, or far less.
- B2B & account-basedEvery page and offer adapted to the company visiting.
- CRM & integrationsYour CRM, CDP and tag manager in, results back out.
Picked as
Every channel
- Email personalizationEmails AI writes for each person, and sequences that adapt.
- Open-time emailOne code in the emails you already send; picks made at open.
- Push notificationsWeb and app push set off by a cart, a price drop, a restock.
- Mobile appsThe same audiences inside your iOS and Android apps.
- Landing pagesA version for every ad and audience, or a page we host.
On your site
- Visual editorEdit text, images and buttons on your live site, no code.
- Pop-ups & bannersCoupons, quizzes and countdowns, never asked twice.
- Smart triggersExit intent, idle time, timers, scroll depth, cart events.
- Back-in-stock & price alertsA Notify me button: they hear when it’s back or cheaper.
- Social proofLive stock, order counts and countdowns, shown only if true.
Engage each visitor
- AI chat agentAnswers knowing who asked, and hands over to a person.
- AI product finderSay what you need, get products or articles, with reasons.
- Surveys & NPSAsk anywhere on your site; each answer lands on their profile.
- Meeting schedulerThe right visitors book a call, with their visit attached.
- Reviews & testimonialsThe reviews and case studies that match each visitor.
Earbuds$59
Backpack$89AI that works for you
- Product recommendationsWhat each shopper wants next, on site, in email and in app.
- Content recommendationsThe next article, video or guide each reader wants.
- AI promotionsEach visitor sees the offer they’re most likely to take.
- AI agentAsk for more sign-ups; it builds the campaign in your style.
- Inspire meEnter your site, get a free plan: who visits, what to show.
Test and report
- A/B testingTest copy, design or whole pages, and ship the winner.
- Results by segmentEvery test read audience by audience: who it won for.
- Campaign performanceViews, clicks, conversions and revenue for every campaign.
- Website analyticsSessions, bounce and revenue, and a name behind each row.
- Dashboards & reportsYour own dashboard, shared or emailed on a schedule.
Website personalization, answered.
What is website personalization?
Website personalization is the practice of changing what each visitor sees — content, offers, product recommendations and calls to action — based on who they are and how they behave, instead of showing everyone the same page. Done well, every change runs against a control group, so you know which ones actually lift conversions.
How does Personyze write a version of my site for each visitor?
You create a campaign, and Personyze reads your site and proposes the segments who visit it. Its AI then writes a version of every part you switch on — the hero, the message bar, the header button, pricing, lists, forms, the meeting booker, customer logos and reviews — for each segment, in your own voice. You approve the versions, check them on staging and publish to live.
How do I decide who sees what?
With targeting: by behavior, traffic source and ad, location and device, your CRM or an uploaded list, and the company behind the visit — or with an audience the AI found in your own data. A visitor can also tell you who they are, with one question or a switch in your header. When nothing matches, they see your own page. See behavioral targeting.
Do I approve every version?
Yes. Click a part on your page and its versions open beside it: approve, edit or write one again, or approve them all. Review all shows every waiting version on one screen. A segment whose version you don’t approve keeps your own page for that part, and nothing reaches your site until you publish.
How do I know a version works?
Your own page stays in the test — you choose its share, from 5% to 50%. When a segment has two approved versions of a part, they compete with each other and with your page, and By segment shows each version’s sessions and conversions next to it. Switch a version off any time, or let Auto-optimize send more visits to what wins and retire what loses.
Do I need developers, or a new site?
Neither. Personyze works with one tag and a visual editor, so marketers launch campaigns without a dev queue, and it reads the site you have and changes its key parts in place. A header switch for visitors needs a button in your header, and if your site redesigns a part, its versions stop until Personyze reads that part again.
What is the best website personalization software?
The best website personalization software depends on your stack and team: enterprise suites suit large data teams, while all-in-one platforms like Personyze combine recommendations, targeting, popups, email, and A/B testing in one tag — rated 4.8/5 on G2 and 4.6/5 on Capterra, with a free plan to evaluate on your own site.
What does website personalization software cost?
Pricing typically scales with traffic. Personyze plans run from a free tier (5K page views) to Enterprise — see transparent pricing.
